Early on, I talked about trolls and how you should avoid them at all costs. Now I’m going to talk about the people you should not avoid: those following you.
Even though it’s hard because of all the flow of information going through social media, you should take a moment to chat with those who have taken the time to read what you post and comment on it.
I simple “How are you” or “how can I help” can take you a long way into building a relationship with your followers.
Be servant. Listen. Advice when necessary. And show them you are a leader.