Juan Israel Ortiz

Freelance Financial Services Copywriter

What are Subscription Goals?

Published on September 18, 2025

So, what are subscription goals? In plain English, they are the clear targets a business sets for its subscription product.

They can evaluate on a scale how many subscribers, how long they stay, and how much each subscriber pays.

Subscription goals are simple numbers and dates. For examples, XYZ Network underperformed by gaining just 1,000 new subscribers in the past 90 days.

If you sell a subscription-type offer, you might want to clear subscription goals.

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What are Search Goals?

Published on September 17, 2025

So, what are search goals? In plain English, they are the clear targets you set for how people find you through search engines.

In other words: what you want to happen when someone looks for terms related to your business.

Search goals are simple and measurable. They might be more organic visitors, a higher ranking for a specific phrase, more clicks from search results, or more visits that turn into leads.

Each search goal should answer who, what, and when we’re being clicked on the search engines.

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What are Sales Goals?

Published on September 16, 2025

So, what are sales goals? In plain English, they are clear targets for selling your product or service.

A sales goal names what you want to sell, how much, and by when.

Sales goals can be very simple. They might be a dollar amount, the number of deals closed, or a number of new customers.

Regardless, good you must remember that sales goals must be specific and measurable.

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What are Branding Goals?

Published on September 15, 2025

So, what are branding goals? In plain English, they are the clear results you want your brand to create.

Think of your branding goals as the outcomes that show people know you, trust you, and prefer you.

Branding is about feelings and choices. So, your branding goals should answer these questions:

  • Do people recognize our name?
  • Do they think we’re different?
  • Do they choose us over others?

Keeping in mind that your branding goals, just like every marketing goal, should be measurable.

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