Are you familiar with the concept of service-oriented attitude? Let’s take a quick look at it right now.
Those who have known me over the years can tell you I am a sympathetic person. That means that my main motivation is compassion.
But I wouldn’t be able to do that if I didn’t care about entrepreneurs or freelancers. It wouldn’t feel authentic. And people can see through the bullshit now more than ever before.
So, how do you go about becoming sympathetic?
If you are not sympathetic towards your target audience now, let me say – you are in the wrong business.
How much sympathy do you carry towards your market?
I have heard so many people over the years tell me that they are entering XYZ business because it is an incredible opportunity to make money. But when you ask them about how much they care about the market or how passionate they are about the business, most of them shrug their heads and don’t seem to care.
Those same people you can find switching industries a couple of years later. Because the “amazing business opportunity” didn’t work. You find that a lot in the multi-level marketing scheme area.
People think all it takes to build a successful business is just being there. And that isn’t the case.
You must care. Care about your business. About your employees. And about your market.
You need to understand that things will not go well all the time. And that you will have to deal with people who are unpleased with your offer.
This is when you shine as a sympathetic person. Because you are willing to go the extra mile to ensure the customer gets the most out of the experience. You just didn’t get their money and walked away. You are here because you have pride in what you do. And you want to see those who buy your offer happy and pleased with their purchase.
That is what I call having a service-oriented attitude.
How to develop a service-oriented attitude
You may have no idea how taking time to pay attention to what your market wants can help elevate your business to new heights.
By developing a service-oriented attitude, not only will you know what your market is looking for; you will be more than willing to give it to them!
Here are some quick tips that will help you develop a service-oriented attitude:
- Care about your market. Don’t go in just for the money. Make sure you are willing to know every little detail you must about the industry before venturing in.
- Be kind to those in need. Listen to the market – are they pleased with your offer? Do they trust you? Why they do/don’t? Knowing how your prospects feel about your offers will help you modify your business model to generate more customers.
- Let them know you care. If you take the time to listen to the market, make sure they know you understand and feel their pain. And do something to alleviate said pain.
- Offer free advice. Let your passion shine through. You can use your online presence to serve your audience by offering free service and answer basic questions about your offer.
Those are the basics on developing a service-oriented attitude. Anything else you may know about that I have ignored? Please share in the comments section.
Thank you for your time!