Talk to the Right Audience
In this blog post, direct response copywriter Juan Israel Ortiz emphasizes why you should make sure to talk to the right audience – your prospects and buyers.
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Types of Competition
In this blog post, direct response copywriter Juan Israel Ortiz goes over the types of competition businesses face when promoting their products and services.
Know Your Audience’s Motives
In this blog post, direct response copywriter Juan Israel Ortiz talks about why you should get to know your audience’s motives.
Know Your Audience
In this blog post, direct response copywriter Juan Israel shows you how you can get to know your audience better.
Know Your Business
In this blog post, direct response copywriter Juan Israel Ortiz explains how you can get to know your business.