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talk to the right audience

Talk to the Right Audience

In this blog post, direct response copywriter Juan Israel Ortiz emphasizes why you should make sure to talk to the right audience – your prospects and buyers.

types-of-competition

Types of Competition

In this blog post, direct response copywriter Juan Israel Ortiz goes over the types of competition businesses face when promoting their products and services.

know your audiences motives

Know Your Audience’s Motives

In this blog post, direct response copywriter Juan Israel Ortiz talks about why you should get to know your audience’s motives.

know your audience featured

Know Your Audience

In this blog post, direct response copywriter Juan Israel shows you how you can get to know your audience better.

know your business

Know Your Business

In this blog post, direct response copywriter Juan Israel Ortiz explains how you can get to know your business.