Content writing is the process of generating web traffic and qualified leads through the creation and distribution of content. Content creation and distribution can take many forms, including blog posts, articles, infographics, videos, and social media posts.
Content must be well-written, relevant to your target audience, and engaging to be effective. It’s also important to publish fresh content regularly to keep your website visitors coming back for more. And last but not least, continuously optimize your content for search engines so that you can attract more qualified leads from potential customers.Juan Israel Ortiz on “what content writing means”