Juan Israel Ortiz

Freelance Financial Services Copywriter

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Copywriting Samples

If you’re into promoting financial products and services, I probably have some experience with stuff similar to what you offer. Check out my writing skills here and see if they fit what you’re looking for.

If they don’t, just let me know, and I can share more samples that might match your interests better.

Full-Page Direct Response Ad

  • Client: Boomer Bliss Investment Club
  • Industry: Investment management
  • Campaign: Customer acquisition
  • Function: Advertising
  • Target Audience: Boomers
  • Offer: Financial advice
Download the ad here

Mail-Order Sales Letter

  • Client: BestFin Bank
  • Industry: Banking
  • Campaign: Offer consideration
  • Function: Direct mail
  • Target Audience: Affluent individuals
  • Offer: Credit card
Download the sales letter here

Short Video Sales Letter

  • Client: Boomer Bliss Investment Club
  • Industry: Investment management
  • Campaign: Brand awareness
  • Function: Digital / social media
  • Target Audience: Boomers
  • Offer: Financial advice
Download the VSL script here

Product Page

  • Client: BestFin Bank
  • Industry: Banking
  • Campaign: Offer consideration
  • Function: SEO / web content
  • Target Audience: Consumers
  • Offer: Checking and savings accounts
Download the product page here

Press Release

  • Client: BestFin Bank
  • Industry: Banking
  • Campaign: Brand awareness
  • Function: Public relations
  • Target Audience: Affluent people
  • Offer: Credit card
Download the press release here

Blog Post

  • Client: BestFin Bank
  • Industry: Banking
  • Campaign: Brand awareness
  • Function: Social media
  • Target Audience: Consumers
  • Offer: Banking services
Download the blog post here

White Paper

  • Client: BestFin Bank
  • Industry: Banking
  • Campaign: Brand awareness
  • Function: Public relations
  • Target Audience: Financial executives
  • Offer: Business banking services
Download the white paper here

Follow-Up Emails

  • Client: BestFin
  • Industry: Tax services
  • Campaign: Client acquisition
  • Function: Sales enablement
  • Target Audience: Qualified leads
  • Offer: Accounting services
Download the emails here

Need a copywriter? Contact me now

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