How to Turn Your Readers to Prospects… And Your Prospects to Customers

Using the Power of Direct Response Copywriting to Present Attention-Grabbing Headlines, Clear Brand Messages, and Persuasive CTAs

Dear Direct Marketer:

Are you looking to get the attention of more qualified leads? Or getting more sales from your current list? If the answer to either – or both – questions is yes, then I can be of help.

My name is Juan Israel Ortiz, and I’m a professional copywriter verified by the American Writers and Artists Institute. I specialize in producing direct response copywriting for agencies and businesses across the world. My copy looks to help your business…

  • Get the attention of your prospects right away
  • Deliver a concise brand message
  • Persuade would-be buyers into acting ASAP

Here’s an example of the results you can get with the copy I produce:


5 Reasons Why You Should Consider Hiring My Direct Response Copywriting Services

There are many professional copywriters in the field today. Many people also claim to be copywriters. Companies are launching SaaS copywriting services. And hey – you could write copy too if you wanted to, right?

So, why would you even consider hiring me to write your copy? Well, here are five reasons why…

Copywriting for Industry Leaders

I don’t write just to help make a quick buck. I draft sales and marketing copy that presents you as someone who is an authority within their community.

My copy aims at helping you challenge, encourage, inspire, and change your community for the better. Which, in return, builds a reputation of reliability for your business. And that translates into long-lasting relationships with your acquired customers.

Enthusiastic Service

I only take on projects that make me get out of bed.

So, if I take on your project… don’t expect me to half-ass my way through it. Instead, I’ll make sure you get top-quality service the whole way through.

Two of my non-negotiables are to “never miss a deadline” and to “communicate effectively with my clients”. I live by those terms. And I tend to deliver them on a very consistent basis.

Innovation and Creativity

Let’s face it – bland and boring copy doesn’t cut it in today’s world. But neither does over-the-top ridiculousness.

To be persuasive, you must be authentic – which is what I aspire to deliver in your copy.  

While I use the fundamentals of direct response copywriting for your marketing presentations, I spice things up by adding some of your brand’s personality into it. That would make your copy authentic, conversational, and persuasive.

A Rebellious Marketing Attitude

Where’s chaos lies opportunity. And I love to help my clients find every opportunity available for them.

I’m constantly thinking “how can I make this faster/stronger/better?” in my daily life. And (of course) I do so too in business.

So, when I write copy, I focus on helping you describe to your prospects how you can make their lives better with your offer. To me, it’s the simplest, yet more effective way to do business.

Flexibility in Service

I’m not a huge fan of stiff negotiations.

To me, a good partnership benefits both parties. And that’s what I want out of our business relationship.

I’m always ready for accommodation and compromise. Therefore, I have price ranges instead of set fees – I quote every assignment based on its level of difficulty.

How I Can Help You

If you work for a direct marketing agency or a corporate marketing department that uses a direct response model – I would love to build a business relationship with your company.

I can write copy for your…

  • Print and online ads
  • Advertorials
  • TV and radio commercials
  • Sales letters
  • Self-mailers
  • Emails
  • Video sales letters
  • Web pages
  • Case studies
  • White papers
  • Blog posts
  • Featured articles
  • Press releases
  • Social media posts
  • And more!

I’m currently working out of my home office in Juana Diaz, Puerto Rico. I’m open to traveling, but I mostly conduct my business through email, phone, and video conferencing.

But wait! I forgot to mention another reason you should hire me…

Your Satisfaction Is 100% Guaranteed

I will never guarantee specific sales results to my clients. That’d be unethical and an attempt at scamming – which is not what I do.

 I can, however, guarantee your complete satisfaction with the copy you receive.

By that, I mean that I’ll make sure my direct response copywriting stands for your brand accordingly upon delivery. Or I will rewrite it until it does – and at my expense.

Schedule an Introductory Meeting

Click here to set up an appointment for a free 25-minute phone call. I’m looking forward to learning about your upcoming marketing campaign.

Thank you for your time.

Juan Israel Ortiz
Direct Response Copywriter