Juan Israel Ortiz

Financial Services Copywriter and Consultant

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Archives for May 2014

May 5, 2014 by Juan Israel Ortiz Leave a Comment

Bait-and-Switch Tactics

Some scammers may use bait-and-switch tactics by promising one type of service or deliverable but then delivering something entirely different or of lower quality. For example, they may promise custom-written copy but then deliver generic templates or plagiarized content. Businesses should carefully review service agreements and clearly communicate their expectations to avoid falling victim to bait-and-switch schemes. 

Filed Under: Blog

May 4, 2014 by Juan Israel Ortiz Leave a Comment

Overcharging for Subpar Advertising Copywriting Services

Scammers may overcharge for copywriting services that are of low quality or fail to deliver the promised results. They may lure clients with deceptive pricing structures or hidden fees, only to provide subpar work that does not meet expectations. Businesses should be wary of unusually high prices for copywriting services and research the reputation of service providers before engaging their services.

Filed Under: Blog

May 3, 2014 by Juan Israel Ortiz Leave a Comment

Plagiarism and Copyright Infringement

Some unethical copywriters may engage in plagiarism or copyright infringement by copying content from other sources without permission or proper attribution. This not only violates ethical standards but also exposes businesses to legal risks. It’s important for businesses to ensure that the copy they receive is original and legally compliant. 

Filed Under: Blog

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Meet The Closer

Juan Israel Ortiz is the trusted strategist and closer who transforms complex financial ideas into precise, persuasive messages that build trust and drive results. Learn More

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