Archives for January 2016

Weber Shandwick is a leading global communications and PR agency known for its strategic counsel, creative storytelling, and integrated marketing solutions. The firm has received numerous awards for its innovative campaigns and thought leadership in the industry. 

As one of the largest PR firms globally, Edelman is known for its expertise in corporate communications, crisis management, and reputation building. The firm’s annual Trust Barometer report is highly regarded for its insights into public trust and confidence in institutions worldwide. 

Authors of “Strategic Writing: Multimedia Writing for Public Relations, Advertising, and More,” Charles Marsh and David W. Guth offer insights into writing techniques for various PR contexts, including press releases, social media, websites, and multimedia platforms.