Juan Israel Ortiz

Financial Services Copywriter and Consultant

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July 17, 2013 by Juan Israel Ortiz Leave a Comment

Implement the Problem-Solution Approach

Clearly articulate a problem that your audience may be facing and present your product or service as the solution. This approach helps establish a need for what you’re offering. 

Filed Under: Quotes Tagged With: copywriting

July 16, 2013 by Juan Israel Ortiz Leave a Comment

Use Rhetorical Questions

Pose thought-provoking rhetorical questions to engage readers and encourage them to consider the benefits or solutions your product offers. 

Filed Under: Quotes Tagged With: copywriting

July 15, 2013 by Juan Israel Ortiz Leave a Comment

Leverage Social Proof

Showcase customer testimonials, reviews, or endorsements to build trust and credibility. Real-life experiences from satisfied customers can influence potential buyers. 

Filed Under: Quotes Tagged With: copywriting

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Meet The Closer

Juan Israel Ortiz is the trusted strategist and closer who transforms complex financial ideas into precise, persuasive messages that build trust and drive results. Learn More

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