Quotes

personal-branding

Personal Branding

In this blog post, direct response copywriter explains the reason personal branding is the best marketing campaign for entrepreneurs.

direct response advertising

Direct Response Advertising

In this blog post, direct response copywriter Juan Israel Ortiz gives a quick 411 on direct response advertising and how it differs from its retail counterpart.

why entrepreneurs should blog

Why Entrepreneurs Should Blog

In this blog post, direct response copywriter Juan Israel Ortiz explains why entrepreneurs should blog and help their company’s brand.

overrated-business-words

Overrated Business Words

In this blog post, direct response copywriter Juan Israel Ortiz presents the two most overrated business words, and why people should stop using them.

strong-vs-shallow

Strong vs Shallow

In this blog, direct response copywriter Juan Israel Ortiz goes over his “strong vs shallow” philosophy of business, and how it affects your marketing.

haters-gonna-hate

Haters Gonna Hate

In this blog post, direct response copywriter Juan Israel Ortiz pays tribute to one of his favorite phrases: “haters gonna hate”.

types-of-competition

Types of Competition

In this blog post, direct response copywriter Juan Israel Ortiz goes over the types of competition businesses face when promoting their products and services.

know your market trends

Market Trends

In this blog post, direct response copywriter Juan Israel Ortiz lets entrepreneurs know why they should keep up with market trends.

sharing triggers

Sharing Triggers

In this blog post, direct response copywriter Juan Israel Ortiz gives you seven sharing triggers that will make your offers more appealing to your prospects.

be kind

Be Kind

In this blog post, direct response copywriter Juan Israel Ortiz encourages marketers to be kind when offering service and give it their best when serving.