Juan Israel Ortiz

Financial Services Copywriter and Consultant

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Archives for June 2015

June 24, 2015 by Juan Israel Ortiz Leave a Comment

An Inconsistent Brand Voice

Inconsistent tone, style, or messaging across different pieces of content can confuse and alienate your audience. A cohesive brand voice is essential for establishing brand identity and building rapport with your target audience. 

Filed Under: Blog

June 23, 2015 by Juan Israel Ortiz Leave a Comment

Ignoring SEO’s Best Practices

Failure to adhere to basic SEO best practices, such as optimizing meta tags, using descriptive headings, and including internal and external links, suggests a lack of understanding or disregard for SEO principles. 

Filed Under: Blog

June 22, 2015 by Juan Israel Ortiz Leave a Comment

Overemphasis on Quantity Over Quality

Prioritizing quantity over quality can result in thin, shallow content that fails to provide value to users. If the focus is solely on producing a high volume of content without regard for its relevance or usefulness, it may be a sign of bad SEO copywriting. 

Filed Under: Blog

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Meet The Closer

Juan Israel Ortiz is the trusted strategist and closer who transforms complex financial ideas into precise, persuasive messages that build trust and drive results. Learn More

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Recent Posts

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