Freelance Financial Services Copywriter
If you’re asking “what is a target audience?”, it’s the specific group of people most likely to buy from you. They share the needs, habits, and problems that your product solves.
In plain English, a target audience is more than people groupled by age or location.
It’s the people who have the problem you solve. Where they spend time. And what they care about.
When you know your target audience, you can speak to them directly.
Continue ReadingSo, what is marketing?
Marketing is how you connect what you sell with the people who need it. It’s how you get noticed, explain value, and earn trust.
Think of marketing as the way you make your offer easy to understand and easy to buy.
You start by listening. Learn what your customers want. Then you explain, simply and honestly, how you help.
Use clear words. Show real examples. And be helpful before you ask for a sale.
Continue ReadingI’m glad you stopped by.
This blog is for people who want clear, useful marketing ideas. I will try my best to write simply and put you first.
So, starting next Monday, I’ll begin a glossary of marketing terms.
Each weekday morning I’ll add one short entry. My definitions will be plain. And my examples will be practical.
Want a term covered first? Reply or subscribe and tell me.
Thanks for joining. I’m excited to learn with you.
