Juan Israel Ortiz

Financial Services Copywriter and Consultant

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April 17, 2013 by Juan Israel Ortiz Leave a Comment

Copywriting and a Loss of Trust

Inaccurate or misleading information in your copy can erode customers’ trust in your brand. Trust is a critical factor in building and maintaining long-term customer relationships.

Filed Under: Quotes Tagged With: copywriting

April 16, 2013 by Juan Israel Ortiz Leave a Comment

Copywriting and Search Engine Visibility

Copy that lacks proper optimization for search engines can result in lower rankings on search engine results pages. This reduces the visibility of your content and makes it harder for potential customers to find your website. 

Filed Under: Quotes Tagged With: copywriting

April 15, 2013 by Juan Israel Ortiz Leave a Comment

A Wasted Advertising Budget Because of Your Copy

If your advertising copy is ineffective, it can result in wasted marketing budgets. Ads that don’t resonate with the audience may not generate the desired return on investment. 

Filed Under: Quotes Tagged With: copywriting

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Meet The Closer

Juan Israel Ortiz is the trusted strategist and closer who transforms complex financial ideas into precise, persuasive messages that build trust and drive results. Learn More

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