copywriting

copywriting is king

Copywriting is King

In this blog post, direct response copywriter Juan Israel Ortiz gives three solid reasons why when it comes to marketing, copywriting is king.

copywriting is content writing

Copywriting is Content Writing

In this blog post, direct response copywriter Juan Israel Ortiz explains why copywriting is content writing… or vice-versa. Whichever you prefer.

copywriting is advertising

Copywriting is Advertising

In this blog post, direct response copywriter Juan Israel Ortiz explains with three reasons why copywriting is advertising.

copywriting and journalism

Copywriting and Journalism

In this blog post, direct response copywriter Juan Israel Ortiz explains why he thinks copywriting and journalism have become the same

copywriting is marketing

Copywriting is Marketing

In this blog post, direct response copywriter Juan Israel Ortiz gives three reasons why he believes copywriting is marketing.

copywriting is an art

Copywriting is an Art

In this blog post, direct response copywriter Juan Israel Ortiz gives you three valid reasons why copywriting is an art form.

30 copywriting tips

30 Copywriting Tips

In this blog post, direct response copywriter Juan Israel Ortiz presents 30 copywriting tips to help you improve your marketing campaigns.

copywriting is dead

Copywriting is Dead…?

In this blog post. direct response copywriter Juan Israel Ortiz debates the point of whether copywriting is dead… or bad copywriting is.

copywriting is hard

Copywriting is Hard

In this blog post, direct response copywriter Juan Israel Ortiz brings up three valid reasons why copywriting is hard to produce.